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The Medical Marketers vs practiceedge

If you’re comparing agencies, you’re doing the right thing. This is a side-by-side comparison using information each agency publishes about itself. Where something isn’t clearly published, we’ve marked it as Not stated. Information was last checked on 29 October 2026.

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At a glance

The Medical Marketerspracticeedge
Healthcare focusMedical practices, with particular depth in aesthetics (cosmetic clinics and plastic surgeons)Allied health, GPs, specialists and healthcare organisations
ComplianceAHPRA and TGA, checked with our own audit toolMentions AHPRA and TGA
Based inAdelaide, South Australia; works with practices Australia-wideDiamond Creek (Melbourne), VIC
Team locationAustralia (Adelaide)Australia
LeadershipPublic (Denholm Hale, founder)Public (Simon Mauger, founder)
ReportingMonthly, in plain EnglishMonthly on website care plans
ContractsMonth-to-monthNot stated
Published pricingYes: from $999 a month + GSTPartly: website care plans from $109 to $269 a month + GST
OnboardingWithin 21 days of enquiryNot stated
Response timeWithin 24 hoursNot stated
Case studiesNot yet publishedYes, with metrics

What you get with The Medical Marketers

Compliance checked, not assumedEvery page, ad and post is checked against the AHPRA and TGA rules before it goes live, using our own audit tool.
Aesthetics experienceOur founder worked with plastic surgeons through the 2023 changes to AHPRA’s cosmetic surgery advertising guidelines.
Founder-led and long-termYou deal directly with the person doing the work. Most of our founder’s clients have stayed for five years or more.
Monthly reporting in plain EnglishEnquiries and bookings, what changed and what we’re doing next.

You might prefer practiceedge if

  • You’d like an agency founded by a former healthcare practitioner
  • You mainly need affordable, ongoing website care
  • You run an allied health practice, a core focus for them

Why practices change marketing providers

Practices usually review their marketing after one of these:

  • Discovering content or ads that don’t meet the AHPRA or TGA rules.
  • Not being able to see what’s working, or reports full of numbers that don’t connect to bookings.
  • A different account manager every few months.
  • Unclear ownership of the website, ad accounts or Google Business Profile.

If any of these sound familiar, it’s worth checking how your current provider works before you renew.

Which fits your practice?

Cosmetic clinics and plastic surgeonsChoose a provider with demonstrated experience under the cosmetic advertising guidelines, which are much stricter than the general rules.
GP clinics and medical centresChoose a provider that understands billing wording, recalls and local search, and can show you how enquiries are tracked.
Specialists and allied healthChoose a provider that can market to referrers as well as patients, with accurate titles and claims.
New practicesChoose a partner that sets up tracking, your website and your Google profile properly from day one.

Before you decide

Whichever agency you choose, it helps to know where your enquiries come from now, what’s limiting growth and whether anything already published could put your registration at risk. A free audit answers those questions, with no obligation.

Free auditBook a meeting

Sources and method. Information about practiceedge comes only from its own public website, checked on 29 October 2026. If anything here is out of date or inaccurate, please let us know and we’ll correct it.

  • practiceedge.com.au
  • practiceedge.com.au/about-us
  • practiceedge.com.au/seo
  • practiceedge.com.au/website-care-plans