Best medical marketing agencies in Melbourne (2026)

Melbourne has a large, spread-out healthcare market, with strong competition in the inner suburbs and growing demand in the outer east, north and south east. Many practices compete on both local search and referrals.

This list compares healthcare-focused marketing agencies that work with Melbourne practices, using what each agency publishes about itself. We’ve included ourselves, and we say so clearly. Patients can raise concerns about health services with AHPRA and with the Health Complaints Commissioner (Victoria), so an agency’s grip on the advertising rules matters as much as its marketing skills.

At a glance

How we put this list together

We last reviewed each agency’s own website in October 2026 and included agencies that present healthcare marketing as a clear focus and either have an office in Melbourne or say they serve it. We looked at:

• Healthcare focus: whether healthcare is the agency’s main work or one of many industries.
• Compliance: whether the agency talks publicly about the AHPRA and TGA advertising rules.
• Services: search, ads, websites and content, and how they fit together.
• Who it suits: the practice types each agency says it works with.
• Transparency: whether pricing, contracts and reporting are published.

Apart from The Medical Marketers, agencies are listed alphabetically. The order is not a ranking, and inclusion isn’t an endorsement. Everything about other agencies comes from their own websites, listed below.

The agencies

1. The Medical Marketers

The Medical Marketers works only with medical practices. Our founder, Denholm Hale, has worked with medical practices since 2021, including plastic surgeons through the 2023 changes to AHPRA’s cosmetic surgery advertising guidelines. Every page, ad and post is checked against the AHPRA and TGA rules before it goes live, using our own audit tool. We’re based in Adelaide and work with Melbourne practices remotely, by video call, phone and shared documents. We work month-to-month, from $999 a month + GST, report monthly in plain English and reply within 24 hours.

Who might suit someone else: if you need a large in-house video production team, international campaigns, or an agency with a long list of published case studies, a bigger agency may be a better fit. We haven’t published case studies yet.

2. CJU Medical Marketing

CJU Medical Marketing says it works exclusively with medical, retirement and NDIS businesses, and was launched in 2011 by managing director Caroline Ucherek. Alongside digital services, it offers relationship marketing such as GP networking and referrer analysis, plus front desk and sales training.

• Best fit: Medical specialists, hospitals, primary and allied health, aged care and NDIS providers
• Core services: Medical marketing plans, relationship and referrer marketing, website design and SEO, social media and content, branding and creative, front desk and sales training
• Melbourne: Office in Melbourne (Level 2, Riverside Quay, 1 Southbank Blvd, Melbourne VIC 3006), per https://www.cju.com.au/contact-cju/
• AHPRA and TGA: Not stated
• Website: cju.com.au

3. DigiMed Australia

DigiMed Australia says it helps healthcare organisations build authority, trust and digital visibility, with specialty pages for surgeons and specialists. It lists offices in Sydney and Melbourne and offers in-house medical photography and video.

• Best fit: Doctors, surgeons, specialists and allied health professionals
• Core services: Medical websites and SEO, Google and Facebook ads, graphic design and print, medical video and photography, public relations and copywriting, social media
• Melbourne: Office in Melbourne (18/585 Little Collins St, Melbourne VIC 3000), per https://www.digimedaustralia.com.au/
• AHPRA and TGA: Mentions AHPRA
• Website: digimedaustralia.com.au

4. Medical Marketing Group

Medical Marketing Group is a healthcare-only agency headquartered in Sydney that says it works with healthcare businesses in every state and territory. It describes a six-stage compliance review process and integrations with practice systems such as Cliniko, Halaxy and Best Practice.

• Best fit: Healthcare businesses from solo practitioners to national groups
• Core services: Healthcare website design, SEO and AI search visibility, paid ads (Google, Meta, TikTok, LinkedIn), content and social media, email and patient retention, reputation management, analytics and reporting
• Melbourne: Serves Melbourne: homepage says it manages campaigns for practices in Sydney, Melbourne, Brisbane, Perth and Adelaide (HQ Sydney, no Melbourne office), per https://www.medicalmarketinggroup.com.au/
• AHPRA and TGA: Mentions AHPRA and TGA
• Website: medicalmarketinggroup.com.au

5. Medico Digital

Medico Digital is a healthcare-only search agency that says it helps hospitals, specialist groups, clinics and diagnostics providers across Australia and APAC get found by patients and referrers. The business was founded in the UK in 2015 and launched its Australian head office in Melbourne in 2025.

• Best fit: Hospitals, specialist groups, clinics and diagnostics providers
• Core services: Healthcare SEO, GEO and AI visibility, paid search and Google Ads, CRO and analytics, search and AI visibility audits
• Melbourne: Office in Melbourne (Australia head office, 425 Smith St, Melbourne VIC 3065), per https://medicodigital.com.au/
• AHPRA and TGA: Mentions AHPRA and TGA
• Website: medicodigital.com.au

6. Medimark

Medimark is a Melbourne-based agency, established in 2017, that says it supports doctors across Australia. It states it partners with one medical profession in each location and assigns each client a dedicated coordinator.

• Best fit: Doctors and medical practices, from solo specialists to multi-site practices
• Core services: Managed medical marketing, referrer engagement, web design and SEO, Google Ads, social media, media and PR, CPD event management
• Melbourne: Office in Melbourne (site says it is 'located in Melbourne, Australia'; no street address published), per https://medimark.com.au/about-us
• AHPRA and TGA: Mentions AHPRA
• Website: medimark.com.au

7. Online Marketing For Doctors

Online Marketing For Doctors is a medical marketing agency founded in 2011 that lists offices in Sydney, Melbourne, the Gold Coast and Adelaide, as well as London and Miami. It describes a seven-step marketing framework and offers a free AHPRA compliance checker tool.

• Best fit: Medical, surgical, aesthetic, dental and allied health clinics
• Core services: Medical SEO and content, Google and social advertising, medical web design, CRM and email marketing, referral and reputation marketing, photography and video, AI patient coordinator
• Melbourne: Office in Melbourne (Unit 309/7 Claremont St, South Yarra VIC 3141) plus a Melbourne city page, per https://onlinemarketingfordoctors.com/au/melbourne/
• AHPRA and TGA: Mentions AHPRA
• Website: onlinemarketingfordoctors.com/au

8. practiceedge

practiceedge describes itself as a marketing agency for Australian healthcare providers and says it has supported more than 500 practices nationwide. The agency says it follows Ahpra and TGA guidance and offers a free AHPRA website audit.

• Best fit: Allied health, doctors and GPs, medical specialists, surgeons and healthcare organisations
• Core services: Healthcare website design, SEO and AI SEO, Google Ads and landing pages, multi-site SEO, copywriting and content, photography and video
• Melbourne: Office in Melbourne (47 Chute Street, Diamond Creek VIC 3089), per https://www.practiceedge.com.au/
• AHPRA and TGA: Mentions AHPRA and TGA
• Website: practiceedge.com.au

9. VIS Healthcare Marketing

VIS Healthcare Marketing describes itself as a specialist healthcare marketing agency in Australia offering full-service branding, marketing and advertising, and cites more than 17 years of experience. It lists a headquarters in Williams Landing, Victoria, and an office in Salisbury, Queensland, and also offers healthcare recruitment services.

• Best fit: Dental, cosmetic, fertility, allied health and specialist practices, plus aged care and health suppliers
• Core services: Branding and website design, SEO, Google Ads, social media marketing, AI search visibility, PR and media, referral marketing
• Melbourne: Office in Melbourne (HQ: Suite 420, 89 Overton Rd, Williams Landing VIC 3027), per https://www.vishealthcaremarketing.com.au/
• AHPRA and TGA: Mentions AHPRA
• Website: vishealthcaremarketing.com.au

Questions to ask any agency before you sign

• How do you check our ads, pages and social posts against the AHPRA and TGA rules, and who does it?
• Can we see an example of a compliance review or audit you’ve done?
• What are the contract terms, and what happens to our website, ad accounts and Google Business Profile if we leave?
• How often do you report, and will the report show enquiries and bookings, not just traffic?
• Who will we deal with day to day, and how quickly do you respond?

If you’d like a second opinion on where your marketing stands before you decide, a free audit is a good place to start. If you’re comparing agencies one by one, our side-by-side comparisons may help.