Best medical marketing agencies in Adelaide (2026)

A side-by-side look at healthcare marketing agencies in Adelaide: who each suits, their services and what they say about AHPRA and TGA compliance.

9 min read

Adelaide is home for The Medical Marketers, so this is the list we know best. South Australia’s healthcare market is smaller than the east coast, but competition is real across GP clinics, dental, allied health, specialists and cosmetic medicine, and many practices draw patients from the Adelaide Hills and regional SA as well as the metro area.

This list compares healthcare-focused marketing agencies that work with Adelaide practices, using what each agency publishes about itself. We’ve included ourselves, and we say so clearly. Patients can raise concerns about health services with AHPRA and with the Health and Community Services Complaints Commissioner (HCSCC), so an agency’s grip on the advertising rules matters as much as its marketing skills.

Quick answer: healthcare marketing agencies worth comparing in Adelaide include The Medical Marketers, Brighter Health (Brighter), Clickpilot, Medical Marketing Group, Medsolve, Online Marketing For Doctors (OMD), Pracxcel, Splice Marketing, VIS Healthcare Marketing, Vividus. The Medical Marketers is listed first because it’s us; the others are in alphabetical order, not ranked.

At a glance

Agency Best fit Core services AHPRA and TGA
The Medical Marketers Medical practices, with particular depth in aesthetics (cosmetic clinics and plastic surgeons) SEO, Google Ads, Meta ads, clinic websites, AHPRA-compliant content, compliance audits, TGA advertising compliance AHPRA and TGA, checked with our own audit tool
Brighter Health (Brighter) Healthcare organisations, including hospitals, specialist practices, allied health, health insurers and medical manufacturers Healthcare branding, marketing plans and campaign strategy, advertising and media planning, content and design, digital marketing and social media, healthcare websites Mentions AHPRA and TGA
Clickpilot Doctors, medical clinics, dentists, allied health professionals and pharmacies SEO, Google Ads, web design and development, social media ads and management, conversion rate optimisation Not stated
Medical Marketing Group Healthcare businesses only, from solo practitioners to national groups Healthcare websites and landing pages, healthcare SEO and AI search visibility, Google/Meta/TikTok/LinkedIn ads, content and social media, email marketing and patient retention, conversion tracking and analytics Mentions AHPRA and TGA
Medsolve Surgeons, physicians, dentists, GPs and healthcare organisations Medical website design and development, website hosting and management, SEO and AI search visibility, digital patient advertising, graphic design and branding, photography and videography, medical PR Not stated
Online Marketing For Doctors (OMD) Healthcare and medical practices, including plastic surgeons, aesthetic clinics, dermatologists and specialist clinics Digital marketing strategy, medical SEO and content, Google and Facebook/Instagram advertising, medical web design, CRM and email marketing, photography, video and PR Mentions AHPRA
Pracxcel Healthcare clinics, including dental, general practice, allied health, specialist and psychology practices SEO and local search, PPC campaigns, Meta ads, review management, conversion-optimised websites, organic social and Google Business growth, AI search optimisation Mentions AHPRA
Splice Marketing Primary and allied health clinics, medical specialists, surgeons, healthtech, pharmaceutical and medical device companies, and healthcare organisations Branding, strategy, websites, search marketing, social media marketing, content marketing, digital advertising and PR Mentions AHPRA and TGA
VIS Healthcare Marketing Healthcare providers and suppliers, including dental, cosmetic, fertility, allied health, medical specialist, aged care and veterinary practices Branding and website design, SEO, Google Ads, social media marketing and ads, referral marketing, PR and media, healthcare recruitment Mentions AHPRA
Vividus Hospitals, doctors, dentists, allied health, device manufacturers and pharmaceutical businesses Marketing strategy, referrer marketing, SEO and online advertising, social media, websites and hosting, copywriting, photography and videography, compliance review Mentions AHPRA and TGA

How we put this list together

We last reviewed each agency’s own website in October 2026 and included agencies that present healthcare marketing as a clear focus and either have an office in Adelaide or say they serve it. We looked at:

  • Healthcare focus: whether healthcare is the agency’s main work or one of many industries.
  • Compliance: whether the agency talks publicly about the AHPRA and TGA advertising rules.
  • Services: search, ads, websites and content, and how they fit together.
  • Who it suits: the practice types each agency says it works with.
  • Transparency: whether pricing, contracts and reporting are published.

Apart from The Medical Marketers, agencies are listed alphabetically. The order is not a ranking, and inclusion isn’t an endorsement. Everything about other agencies comes from their own websites, listed below.

The agencies

1. The Medical Marketers

The Medical Marketers works only with medical practices. Our founder, Denholm Hale, has worked with medical practices since 2021, including plastic surgeons through the 2023 changes to AHPRA’s cosmetic surgery advertising guidelines. Every page, ad and post is checked against the AHPRA and TGA rules before it goes live, using our own audit tool. We’re based in Adelaide and can meet in person across metro Adelaide. We work month-to-month, from $999 a month + GST, report monthly in plain English and reply within 24 hours.

Who might suit someone else: if you need a large in-house video production team, international campaigns, or an agency with a long list of published case studies, a bigger agency may be a better fit. We haven’t published case studies yet.

2. Brighter Health (Brighter)

Brighter says its journey began in 1984 when Brenton Murray founded a design studio in Adelaide, and that it has since evolved into Brighter Health, a specialist agency for the healthcare sector. It describes its work as branding strategy, marketing and creative execution that helps healthcare organisations build connections with patients, referrers and the community.

  • Best fit: Healthcare organisations, including hospitals, specialist practices, allied health, health insurers and medical manufacturers
  • Core services: Healthcare branding, marketing plans and campaign strategy, advertising and media planning, content and design, digital marketing and social media, healthcare websites
  • Adelaide: Office in Adelaide (Suite 1004, Level 10, 147 Pirie Street, Adelaide SA 5000), per https://brighterhealth.com.au/about/
  • AHPRA and TGA: Mentions AHPRA and TGA
  • Website: brighterhealth.com.au

3. Clickpilot

Clickpilot describes itself as a medical marketing agency for doctors, clinics and hospitals, with service pages for doctors, dentists, allied health practitioners and pharmacies. It lists a Melbourne office in Moonee Ponds and an office in Dubai.

  • Best fit: Doctors, medical clinics, dentists, allied health professionals and pharmacies
  • Core services: SEO, Google Ads, web design and development, social media ads and management, conversion rate optimisation
  • Adelaide: City page for Adelaide (https://clickpilot.com.au/medical-marketing-services-adelaide/); office in Moonee Ponds VIC
  • AHPRA and TGA: Not stated
  • Website: clickpilot.com.au

4. Medical Marketing Group

Medical Marketing Group says it works only with healthcare businesses, covering sectors from GP clinics and allied health to dental, cosmetic surgery, IVF and hospitals. The agency says it brings strategy, media, search, websites and measurement together, with an in-house design and development team.

  • Best fit: Healthcare businesses only, from solo practitioners to national groups
  • Core services: Healthcare websites and landing pages, healthcare SEO and AI search visibility, Google/Meta/TikTok/LinkedIn ads, content and social media, email marketing and patient retention, conversion tracking and analytics
  • Adelaide: Serves all of Australia (national): about page says it works with "healthcare organisations across Australia" (https://www.medicalmarketinggroup.com.au/about/); headquartered in Sydney
  • AHPRA and TGA: Mentions AHPRA and TGA
  • Website: medicalmarketinggroup.com.au

5. Medsolve

Medsolve says it works exclusively in medical marketing, was founded in 2018, and has worked with more than 300 Australian doctors and healthcare organisations. It says it has custom-designed more than 110 websites for Australian doctors across a range of medical and surgical specialties.

  • Best fit: Surgeons, physicians, dentists, GPs and healthcare organisations
  • Core services: Medical website design and development, website hosting and management, SEO and AI search visibility, digital patient advertising, graphic design and branding, photography and videography, medical PR
  • Adelaide: City page for Adelaide (https://medsolve.com.au/adelaide/)
  • AHPRA and TGA: Not stated
  • Website: medsolve.com.au

6. Online Marketing For Doctors (OMD)

Online Marketing For Doctors says it specialises in digital marketing for healthcare and medical practices, with Australian offices in Sydney, Melbourne, the Gold Coast and Adelaide as well as offices overseas. Its city pages refer to the AHPRA rules that govern medical marketing in Australia.

  • Best fit: Healthcare and medical practices, including plastic surgeons, aesthetic clinics, dermatologists and specialist clinics
  • Core services: Digital marketing strategy, medical SEO and content, Google and Facebook/Instagram advertising, medical web design, CRM and email marketing, photography, video and PR
  • Adelaide: Office in Adelaide (147 Frome St, Adelaide SA 5000), per https://onlinemarketingfordoctors.com/au/adelaide/
  • AHPRA and TGA: Mentions AHPRA
  • Website: onlinemarketingfordoctors.com/au

7. Pracxcel

Pracxcel describes itself as a healthcare marketing agency that opened in Melbourne in 2020 and works with clinics across Australia. It says its approach follows a seven-step framework built around ads, local SEO and automated review collection.

  • Best fit: Healthcare clinics, including dental, general practice, allied health, specialist and psychology practices
  • Core services: SEO and local search, PPC campaigns, Meta ads, review management, conversion-optimised websites, organic social and Google Business growth, AI search optimisation
  • Adelaide: City page for Adelaide (https://pracxcel.com.au/adelaide/); office in Melbourne
  • AHPRA and TGA: Mentions AHPRA
  • Website: pracxcel.com.au

8. Splice Marketing

Splice Marketing describes itself as a specialist healthcare growth marketing agency operating since 2017 and says it works exclusively in healthcare. The agency says its campaigns, websites and content are built around AHPRA and TGA advertising guidelines.

  • Best fit: Primary and allied health clinics, medical specialists, surgeons, healthtech, pharmaceutical and medical device companies, and healthcare organisations
  • Core services: Branding, strategy, websites, search marketing, social media marketing, content marketing, digital advertising and PR
  • Adelaide: Serves all of Australia (national): says it is trusted by healthcare businesses "to grow their patient base nationally" (https://splicemarketing.com.au/); office in Brendale QLD
  • AHPRA and TGA: Mentions AHPRA and TGA
  • Website: splicemarketing.com.au

9. VIS Healthcare Marketing

VIS Healthcare Marketing says it has worked with healthcare practices since 2007 and works with providers, practices and their suppliers across Australia. Alongside marketing, it lists healthcare and aged care recruitment and AI tools such as a receptionist and CRM.

  • Best fit: Healthcare providers and suppliers, including dental, cosmetic, fertility, allied health, medical specialist, aged care and veterinary practices
  • Core services: Branding and website design, SEO, Google Ads, social media marketing and ads, referral marketing, PR and media, healthcare recruitment
  • Adelaide: City page for Adelaide (https://vishealthcaremarketing.com.au/adelaide/); headquarters in Williams Landing VIC
  • AHPRA and TGA: Mentions AHPRA
  • Website: vishealthcaremarketing.com.au

10. Vividus

Vividus describes itself as a full-service marketing agency specialising in healthcare marketing and says it has delivered marketing services for over a decade. Its city pages say it offers AHPRA advertising compliance audits and TGA therapeutic claim reviews alongside its marketing services.

  • Best fit: Hospitals, doctors, dentists, allied health, device manufacturers and pharmaceutical businesses
  • Core services: Marketing strategy, referrer marketing, SEO and online advertising, social media, websites and hosting, copywriting, photography and videography, compliance review
  • Adelaide: City page for Adelaide (https://vividus.com.au/web/medical-marketing-services-for-adelaide-healthcare-providers/); office in North Lakes QLD
  • AHPRA and TGA: Mentions AHPRA and TGA
  • Website: vividus.com.au

Questions to ask any agency before you sign

  • How do you check our ads, pages and social posts against the AHPRA and TGA rules, and who does it?
  • Can we see an example of a compliance review or audit you’ve done?
  • What are the contract terms, and what happens to our website, ad accounts and Google Business Profile if we leave?
  • How often do you report, and will the report show enquiries and bookings, not just traffic?
  • Who will we deal with day to day, and how quickly do you respond?

If you’d like a second opinion on where your marketing stands before you decide, a free audit is a good place to start. If you’re comparing agencies one by one, our side-by-side comparisons may help.

Sources. Information about each agency comes from its own website, last checked in October 2026. If anything is out of date, let us know and we’ll correct it.

  • brighterhealth.com.au
  • brighterhealth.com.au/about
  • brighterhealth.com.au/services
  • clickpilot.com.au
  • clickpilot.com.au/contact-us
  • clickpilot.com.au/medical-marketing-services-adelaide
  • medicalmarketinggroup.com.au
  • medicalmarketinggroup.com.au/about
  • medsolve.com.au
  • medsolve.com.au/about-us
  • medsolve.com.au/adelaide
  • onlinemarketingfordoctors.com/au
  • onlinemarketingfordoctors.com/au/adelaide
  • pracxcel.com.au
  • pracxcel.com.au/about
  • pracxcel.com.au/locations
  • pracxcel.com.au/adelaide
  • splicemarketing.com.au
  • splicemarketing.com.au/about/who-we-are
  • splicemarketing.com.au/contact
  • vishealthcaremarketing.com.au
  • vishealthcaremarketing.com.au/about-us
  • vishealthcaremarketing.com.au/contact-us
  • vishealthcaremarketing.com.au/adelaide
  • vividus.com.au/about
  • vividus.com.au/contact
  • vividus.com.au/web/medical-marketing-services-for-adelaide-healthcare-providers

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